{"title":"Kao Essential","description":"Kao Essential is a hair care brand by Kao Corporation that caters to people who want to enhance their natural beauty. It has been developed through years of hair care research to unlock the potential of your natural hair. The brand was launched in 1976 and aims to strengthen the beauty and health of your hair. The product line includes shampoos, conditioners, and other hair treatments aimed at improving the texture and manageability of your hair. One of its lines, Essential THE BEAUTY, focuses on having uniform hair cuticles for smooth and manageable hair. 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